As a fan of the John Butler Trio, Brennan Gilbert designed an unofficial poster for the band as a personal project and emailed it over to their manager in the hopes that the band might actually check out his fan art. Well, they nearly went for printing it out as an official poster. Read more about the process and the story on Brennan Gilbert's Design Blog.
Here's the original version of the poster Brennan sent out to the band.
Moral of the story: if you're a fan of something and made some art of it that you're proud of, trying sending it through.